Growth Through Innovation

Innovation and New Product Development (NPD) are major contributors to the long term growth and prosperity of successful companies. We coach your organization on how to succeed at it by adapting 30 years of Innovation experience in multiple companies and industries to your unique situation.

Companies do best when Innovation and New Product Development are incorporated in the core functions and processes of the company, rather than when they are the responsibility of one department (NPD, R&D or Innovation). We incorporate this understanding in our philosophy. We strive to accomplish 3 things:

  • Set up standard processes that fit with your existing processes
  • Involve all functions of your organization in these processes
  • Coach your organization while it is applying the new approach.

 
Are You Successful at New Products?

How do you know if you are successful at New Products and Innovation?

  • Products introduced in the last 7 years account for a sizable portion of your Sales and profits
  • Your new products have higher margins than the average for your existing product lines
  • Your return on new product investment is higher than your company's average ROI
CEOs and Innovation
The NPD Process
Innovation Articles

Technology Assessment International, Inc. - 1600 Golf Road Suite 1200 - Rolling Meadows, IL 60008 - 412-805-9251 - Fax: 847-818-7126

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